Fake News Alert - “Fake News Isn’t New, It Has Just Been Industrialised” - Expert Jimmy Leach Gives Us Some Insightful Advices About The Topic
Continuing with the series “Global PR Leaders”, developed in-cooperation with the World Communication Forum (WCF) – www.forumdavos.com – and my blog “globalpublicrelations”, I had the pleasure to interview a mastermind in digital communications and in the increasingly popular field of “Fake News”. This time we have Jimmy Leach, a journalist, digital consultant and columnist at IBTimes, from the UK, giving some valuable insights about this super interesting topic. Jimmy has been active in the world of the digital since the turn of the century, taking both content and communications roles and driving the cultural shifts needed in organisations, in order to help them perform better. Recently, he writes most regularly for London Times and IBTimes. He also shares digital insight in publications at The Huffington Post. He runs a consultancy, Zinzan Digital, which provides communications, change and delivery strategies for heads of state, blue chip corporates, start-ups, NGOs, and ...